จำนวน Repository ( 6 )
การต้านรังสียูวีและการยับยั้งแบคทีเรียของด้ายที่เคลือบด้วยพอลิไวนิลแอลกอฮอล์ด้วยเครื่องกรอด้าย
The objective of this study is to explore a method to improve UV protection and antibacterial properties of the cotton yarn surface to produce high-quality textile products. Cotton yarns were coated with sodium hydrogen phosphate magnesium chloride softener solution and 0 to 0.54 M of polyvinyl alcohol to hold surface yarns to the yarn body using the winding machine. The coated yarns were analyzed using Field emission scanning electron microscope Fourier transform infrared spectroscopy and UV-Vis spectrophotometer. Optimal results were achieved when coating with 0.45 M PVA exhibited UV protection was excellent protection. The cotton yarn coated 0.45 M polyvinyl alcohol displayed the antibacterial activity in the presence of Staphylococcus aureus and Escherichia coli was 87 and 91% respectively. The expected overall properties may open the way towards new applications of high performance fabrics leading to an innovative product development in the textile industry
กลยุทธ์การสร้างตราสินค้าและภาพตัวแทนตราสินค้าที่เกี่ยวของกับสัญญะความเป็นชายบนสื่อ ออนไลน์ของกลุ่มธุรกิจเครื่องดื่มแอลกอฮอล์(ในสังคมไทย)
A textual analysis of Branding Strategies and Masculine Representations of the Alcohol Online Media Promotions in Thailand is qualitative research. The scope of this research is from 1st January 2019 to 31st December 2019. The research objectives are (1) to interrogate the marketing communication forms used for the online alcohol brand promotions in Thailand and (2) to explore the themes of masculinity represented in the online alcohol brand promotions in Thailand. The purposive samplings employed in this examination are the top 3 popular alcoholic Facebook fan pages categorized by the website socialbakers.com. These are such as Chang World Singha Corporation and Meridian Brandy. In the accumulation of all three alcoholic brand followers Chang World Facebook fan pages had 1598 930 followers Singha Corporation Facebook fan pages had 941279 followers and Meridian Brandy had 103860 followers. In terms of the overall online posts found from all alcoholic brand samplings the overall result found 1038 posts 147753 Likes and 5200266 Shares online. The research result found that the product brand communication strategy is the key brand strategy using the most or around 59.92 % (n= 1038). In the detail of this the product brand communication strategy found that the Emotional Appeal strategy had been used the most around 59.67 % compared with merely 1.25 % of Rational Appeal strategy. The overall masculinere presentations found from all alcoholic online brand promotions found that there are three keythemes of ideal masculinities. These are such as (1) the Friendly men who are laidback easygoingand enjoy spending time with friends (found around 56.45%-Mostly found from Chang Brand promotions) (2) the kind middle-aged men who are successful in life love friends caring others and social responsibility (found 36.61%- mostly found from Singha Brand Promotions) and (3) the playful men who are playful funny work hard looking for rewards in life after a hard-working day (found around 6.94%-mostly found from the Meridian Brandy Brand Promotions)
การผลิตภาชนะใส่แอลกอฮอล์เจลอุ่นอาหารที่สามารถย่อยสลายได้เองตามธรรมชาติ
Nowadays container of alcohol for warm food is produced from raw material of alloy mixture of tin chromium and manganese. When the container is heated with the flame temperature at 300 c which it is burned about 10 minutes. The container is transformed into trash that it’s difficult to disintegrate for destroying the environment. This reason is that the sawdust is taken for useful and alloy substitute. Manufacturing container from the sawdust on alloy with alcohol gel substitute for warm food the process of forming is essential that mold extrusion and compression mold are designed appropriate to size shape of workpiecesafedurablesuitable work including preparing forming sawdusttest for burningpreparing synchronizationdesign work and selecting material for mold. The result of project revealed that the burning was taken about 26 minutes per piece while metal container had 15 minutes. Furthermore sawdust container was about 73.33 percent and the temperature of combustion higher than metal container about 51.88 percent. Sawdust container costs 2.45 baht per cup and lower than 51.00 percent whereas metal container costs 5 baht per cup. The rate of precipitation into process of biodegradation container from sawdust and water showed that the rate of good biodegradation was depended on precipitation into process of biodegradation.
การสื่อสารที่มีผลต่อการตัดสินใจซื้อเครื่องดื่มแอลกอฮอล์ ประเภทเบียร์ในร้านค้าปลีกสมัยใหม่ของผู้บริโภคในกรุงเทพมหานคร กรณีศึกษา : บริษัท บุญรอดบริวเวอรี่ จำกัด
This research aims to study population’s characteristic towards Buying Decision on Alcoholic Beverage (Beer) Via ModernqTrade Channel in Bangkok Case Studyๆ:Boonrawd Brewery Company Limited and to study marketing Communication towards Buying Decision on AlcoholicKBeverage (Beer) Via ModernKTrade Channel in Bangkok Case Studyq: Boonrawd Brewery CompanykLimited. The sample group use in this study is average population of Bangkok of both sexes of age 20 years and above. The reason for this age specification is due to the Alcoholic Beverage Control Act B.E. 2551 which disallow selling alcoholic beverage to those under 20 years of age. The data is collected from 400 surveys using statistical set of percentage means standard deviation and Pearson’s Correlation Coefficient analysis. The study has found that the population’s characteristic towards Buying Decision on Alcoholic Beverage (Beer) Via Modern Trade Channel in Bangkok most sample are men from age 20ไ-ไ30 years old single education level of bachelor degree occupation as office worker income between 10001 - 20000 baht and marketing communication towards Buying Decision on Alcoholic Beverage (Beer) Via Modern Trade Channellin Bangkok in aspects of sale support through salesperson advertisement and public relation and direct marketing over all all are in high rating with score means between 2.98 - 3.99
การพยากรณ์มูลค่าการส่งออกเครื่องดื่มที่มีแอลกอฮอล์ของประเทศไทย
The purpose of this research was to construct the appropriate forecasting model for the export values of alcoholic beverages using three-time series analysis methods including Box-Jenkins method damped trend exponential smoothing method and combined forecasting method. Time series data from the website of Office of Agricultural Economics with total 199 months from January 1998 to July 2014 were used and divided into two series. The first 192- month data from January 1998 until December 2013 were used to build the forecasting models and the last 7-month data from January to July 2014 were used to compare the forecasting method accuracy via the criteria of the lowest mean absolute percentage error and root mean squared error. Research findings indicated that for all forecasting methods that had been studied combined forecasting method was the most accurate method and this model was when and represent the single forecasts at time t from Box-Jenkins method and damped trend exponential smoothing method respectively.