A study of the representation of masculinities in GM magazine advertisement in Thailand is a qualitative research. This study aims to (i) explore the cultural power dynamics that articulate the formulation of Thai masculinities and (ii) to investigative the themes of Thai masculine representations that represented in the Thai society. This study is a qualitative research. As a result the transnational/capitalist masculinities are the global hegemonic form of masculinities that articulates the local forms of Thai masculinities found in the GM advertisement magazines from 2013 to 2017. By which due to the global cultural flow of Neoliberalism that influences the local Thai consumer culture shaping the Thai ideal masculine forms to appealing consumers to make a purchasing decision. As can be seen from the prevalence of the stereotypes of men that portray in the advertisements. Alongside this there are eight themes of masculinities found in this study. There are such as (i) Hedonistic Man (ii) the Successful Capitalist Professional/Working Man (iii) Domestic Patriarchy (iv) Self-Care/Anxiety Man (v) Loyal Man (vi) Ageing Man (vii) Social Responsible Man and Unreliable Man.

Research on Creative Advertising promote tourism eco-agriculture. Ban Khlong Hua Chang Community Learning Center District Wihan Daeng. Saraburi Province. The objectives of the research are as follows. 1) To study information To use the concept of Creative Advertising promote tourism ecoagriculture. Ban Khlong Hua Chang Community Learning Center District Wihan Daeng. Saraburi Province. 2) To develop Creative Advertising promote tourism eco-agriculture. Ban Khlong Hua Chang Community Learning Center District Wihan Daeng. Saraburi Province. Get to know the tourism and increase sales to agricultural products of Ban Klong Hua Chang community learning center.Saraburi. 3) To create / produce And to use the new advertising. To the community learning center. Baan Klong Hua Chang District. Wihan Daeng. Saraburi Province. In use 4) To evaluate the satisfaction of the new advertising media model to the community learning center. Baan Klong Hua Chang. District. Wihan Daeng. Saraburi Province. Method Quantitative and qualitative methods are used together. Study and research. Information gathering from texts textbooks and related research both academic and semiacademic. First introduced into the design and development process of new media and packaging media. Tools used to store data. The field. Asking for interviews informal interviews. Participatory Observation And the satisfaction rating of the new media and packaging. All data is analyzed. A descriptive essay was also presented. The research found that. 1) The results of the satisfaction assessment of the new packaging model of the target group. The highest level of satisfaction was the average of 4.56 divided into 2 aspects: packaging design The first aspect is that the form of the overall packaging structure is appropriate for the product. At the highest level there was an average of 4.64 and graphic design aspects. The most satisfied are 1 and 5 are colorful bright and beautiful packaging and media / identity of the community of Klong Hua Chang to use as well. The highest level was 4.80 2) The results of the evaluation of the new public relations media of the target group. Overall the average level of satisfaction was 4.51. The result of the sub-topic of the target group was that the target audience was interested in the media. The highest level of satisfaction was 4.83

The objectives of this research were 1) to study attitude and advertising media exposure of the BTS passengers; 2) to compare the relationship between the BTS passengers’ demographic characteristics and their service behaviors; 3) to compare the differences of the BTS passengers’ demographic characteristics towards their advertising media exposure; and 4) to study the relationship of the passengers’ attitudes on the BTS in-trained advertisement with the BTS passengers’ advertising media exposure. The researcher randomly selected 400 participants through the Cluster sampling method by using the questionnaire as a data collection tool. The analytical statistics included standard deviation mean average and frequency distribution. The hypothesis testing included Chi-square T-Test F-Test (ANOVA) values testing and Pearson Prodcut Moment correlation coefficient.