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The Customer’s Satisfaction of the Chao Phraya Express Boat Users
The purposes of this research is to study the level of satisfaction of Chao Phraya Express Boat s clients. Indeed this research studies behaviour of Chao Phraya Express Boat s clients and compares level of satisfaction among different genders ages marital status occupations and incomes of the clients. The results of this research indicate that the majority of the customers are females whose age between 21 - 30 years-old. They are students who are single and has income less than 10000 Baht. The result of testing our hypothesis discovers that different ages marital status occupations and incomes among various customers will have different level of satisfaction to the Chao Phraya Express Boat s service with statistically significance (p=0.05). However there is no statistical significance (p=0.05) in the result of testing the hypothesis of different genders.