The purpose of this research was to design and create fonts for Rajamangala University of Technology Phra Nakhon. Samples in this research were 50 staff of RMUTP and 50 outsiders or stakeholders - a total of 100 samples. Research methodology consisted of primary survey about attitude towards identity attitude analysis and conclusion design development and creation of font satisfactory test and evaluation of fonts eff iciency. Research tools were survey questionnaire satisfaction questionnaire and eff iciency evaluation form. Data were analyzed for using frequency percentage and standard deviation. Results showed that the identity of Rajamangala University of Technology Phra Nakhon was �Lotus which is a symbol f lower of the university that signif ies virtue gentleness and wisdom. Relation analysis of identity connects to the Kobayashi concept based on theories of personality in elegant ref ined graceful delicate fashionable and feminine. Thus font design for Rajamangala University of Technology Phra Nakhon was inspired from the blooming of lotus petals. Evaluation by font design experts was in very high level. The font was suitable for use in public relations and could communicate the universitys identity appropriately

The Purpose of this research is to design and to create the Font of Rajamangala University of Technology Phra Nakhon. The samples of this research are the internal personnel or internal staffs by using Cluster sampling (N1=50) and the external personnel or stakeholders by usin Accidental sampling (N2=50) included 100 samples. The research tools are exploratory questionnaire satisfaction questionnaire and efficiency performance evaluation. Data analysis is done by using frequency percentage and standard deviation. Process of research methodology consists of (1) Primary survey about identity attitude (2) conclude and Analysis (3) Design and develop and create font (4) Satisfactory test (5) Efficiency performance of font The results show that (1) The identity of Rajamangala University of Technology Phra Nakhon is “Lotus” the symbol of university flower relate to be virtue gentle wishful (2) Related analysis in identity connects to the Kobayashi concept based on theories of personality in elegant refined graceful delicate fashionable and feminine (3) Font Design of Rajamangala University of Technology Phra Nakhon is inspired from the lotus petal blooming. (4) Effectiveness of the Font Design. This is in good shape. The text as well as the applications of public relations. In very good form of communication followed by the identity. Remained very good. The minimum is a clear and easy to remember favorably.