Green Management Improves Organizational Productivity:Cases of Total Quality Management and Lean Initiatives

The organizational environments have been dynamically changed. Chief executive officer must turn an ailing organization around by rethinking a new mission. With global competition and trend of environmental performance improvement the green management then becomes substantially strategic orientation. The new management techniques such as Total Quality Management and Lean Management are introduced to the organization for achieving its new mission. The researchers use case studies method to describe the causal relationship between productivity derived from continuous improvement initiatives and green management by presenting four empirical cases. The results of all cases were measured by differentiation and integration criterion and then quantified by the concept of Time-Driven Activity-Based Costing. The findings of this paper are the causal inference and continuous improvement initiative procedure