The purpose of this study is to study the 1) Demographic factors affecting the knowledge about the sufficiency economy philosophy of those employed persons in Bangkok. 2) Demographic factors affecting the use of sufficiency economy philosophy in the life of the person employed in Bangkok. 3) The relationship between knowledge about sufficiency economy philosophy and the use of sufficiency economy philosophy in the life of the employed persons in Bangkok. The samples in this research were 540 the employed persons in Bangkok selected by multistage random sampling. The research instrument was test with 10 items and questionnaires of rating scales with 30 items. The statistics used to analyze the data including the number and percentage mean standard deviation t - test for independent sample One-Way ANOVA Scheffe’s test analysis and simple correlation coefficients were statistical method to analyze data. The research found that: 1) Most of the respondents were female aged less than 35 years single status education level Bachelors degree career employees to a private company. The average monthly income of less than 35000 baht Hometown Central region. Have knowledge of the sufficiency economy philosophy at a moderate level. The sufficiency economy philosophy is applied to life at a high level. 2) Demographic factors affecting knowledge of the sufficiency economy philosophy include gender age education level occupation and average monthly income. Comparison results vary statistically significantly at a significant level of 0.05. 3) Demographic factors affecting the use of sufficiency economy philosophy in the life of those employed in Bangkok include gender age marital status education level occupation and average monthly income. Comparison results vary statistically significantly at a significant level of 0.05 4) The relationship between knowledge about sufficiency economy philosophy and the use of sufficiency economy philosophy in the life of the employed persons in Bangkok. There was a relationship that was not statistically significant. At a significance level 0.05

The purpose of this study was to study and compare services marketing mix factors affecting students’ decision to pursue study at undergraduate level in faculty of business administration of Rajamangala University of Technology Phra Nakhon in 7 aspects: product price place promotion people process and physical evidence. The undergraduates were classified by gender major subjects educational background curriculum department of education domicile and achievement. The samples in this research were 281 undergraduates. The study participates selected by stratified random sampling. The 84 item questionnaires of rating scales with the coefficient alpha 0.98 were used as the research instrument. Percentage mean standard deviation t - test for independent sample F – test and Scheffe’s test were statistical method to analyze data. The results were as follows: 1. Services marketing mix factors affecting students’ decision to pursue study at undergraduate level in faculty of business administration of Rajamangala University of Technology Phra Nakhon all aspects were in relatively high levels that product was the highest while people and promotion was in the lowest rank. 2. There was significant difference for services marketing mix factors affecting students’ decision to pursue study at undergraduate level in faculty of business administration of Rajamangala University of Technology Phra Nakhon at the 0.05 level among undergraduates in different gender major subjects educational background curriculum department of education domicile and achievement.

The purpose of this study was to study and compare knowledge and perspective of undergraduates towards personal financial management in 4 aspects: income spending saving and investment. The undergraduates were classified by gender academic years major subjects monthly income sources of income and parent’s occupation. The samples in this research were 1419 undergraduates. The study participates selected by stratified random sampling and simple random sampling. The 98 item questionnaires of rating scales and test was used as the research instrument. percentage mean standard deviation t - test for independent sample F – test Scheffe’s test and Pearson product-moment correlation analysis were statistical method to analyze data. The results were as follows: 1. Knowledge about personal financial management of undergraduates all aspects were in moderate levels that income was the highest while spending and saving was in the lowest rank. 2. Perspective about personal financial management of undergraduates all aspects were in moderate levels that income was the highest while saving and spending was in the lowest rank. 3. There was significant difference for knowledge about personal financial management of undergraduates at the 0.05 level among undergraduates in different gender different academic years different major subjects different monthly income different sources of income and different parent’s occupation. 4. There was significant difference for perspective about personal financial management of undergraduates at the 0.05 level among undergraduates in different gender different academic years different major subjects different monthly income different sources of income and different parent’s occupation. 5. Knowledge about personal financial management of students was positive correlate with perspective about personal financial management of students with statistically significant at 0.01 level.

The purpose of this study was to study and compare situations on learning and teaching in Faculty of Business Administration of Rajamangala University of Technology Phra Nakhon in 6 aspects: curriculum instructional facility measurement instructors and students. The undergraduates were classified by gender academic years major subjects curriculum student achievement. The Instructors were classified by gender affiliations subjects work experiences and academic positions. The samples in this research were 387 undergraduates and 50 Instructors. The study participates selected by stratified random sampling and simple random sampling. The 90 item questionnaires of rating scales was used as the research instrument. Percentage mean standard deviation t - test for independent sample F - test and Scheffe’s test analysis were statistical method to analyze data. The results were as follows: 1. The undergraduates and Instructors agreed with the situations on learning and teaching in Faculty of Business Administration of Rajamangala University of Technology Phra Nakhon in the aspect of curriculum instructional facility measurement instructors students and all aspects were in moderate levels. 2. There was significant difference for undergraduate agreed with situations on learning and teaching in Faculty of Business Administration of Rajamangala University of Technology Phra Nakhon in the aspect of facility at the 0.05 level among students in different gender 3. There was significant difference for undergraduate agreed with situations on learning and teaching in Faculty of Business Administration of Rajamangala University of Technology Phra Nakhon in the aspect of curriculum instructional facility measurement and instructors at the 0.05 level among students in different academic years and major subjects. 4. There was significant difference for undergraduate agreed with situations on learning and teaching in Faculty of Business Administration of Rajamangala University of Technology Phra Nakhon in the aspect of instructional measurement instructors and all aspect at the 0.05 level among students in different curriculum. 5. There was significant difference for undergraduate agreed with situations on learning and teaching in Faculty of Business Administration of Rajamangala University of Technology Phra Nakhon in the aspect of students at the 0.05 level among students in different student achievement. 6. There was significant difference for Instructors agreed with situations on learning and teaching in Faculty of Business Administration of Rajamangala University of Technology Phra Nakhon in the aspect of instructional instructors students and all aspects at the 0.05 level among Instructors in different gender. 7. There was significant difference for undergraduates and Instructors agreed with situations on learning and teaching in Faculty of Business Administration of Rajamangala University of Technology Phra Nakhon in the aspect of instructional measurement facility and instructors at the 0.05 level among Instructors in different gender.

The purpose of this study was to study the attitude and the undergraduates’ learning achievement towards Business Financial of undergraduate of Rajamangala University of Technology Phra Nakhon through the use of a cooperative learning method. The study participates selected by Purposive sampling. The Experimental Design was Randomized Control-Group Pretest-Posttest Design. The 3 item tests and 28 item questionnaires of Likert’s rating scales was used as the research instrument. Percentage mean standard deviation and t - test for independent sample analysis were statistical method to analyze data. The results were as follows: 1. The attitude towards Business Finance of the experimental group were significant higher than control group at the 0.01 level. 2. Business Finance learning achievement of the experimental group were significant higher than control group at the 0.01 level.