This independent study was aimed to 1) explore the users’ demographic characteristics 2) level of perception of service quality and 3) comparison of demographic characteristics differences of the perceived service quality at Hua Chiew Thai – Chinese traditional Thai medication. The samples used in the research were 400 service users of Hua Chiew Thai – Chinese traditional Thai medication. The questionnaire was applied for the data collection. The statistics used for data analysis were descriptive statistics including frequency percentage mean standard deviation t-test F-test and the analysis of One-Way ANOVA. When the statistical significance. 0.05 was found multiple comparison test using Scheffes method was applied. The study results revealed that the users who differed in terms of demographic characteristics education level and marital status perceived the overall service quality differently.

The main objective of the study was to understand image perception of the sample groups of 840 people towards Rajamangala University of Technology Phra Nakhon. The sample groups included the general public and high school students. The method for collecting data was the questionnaire survey. Rajamangala University of Technology Phra Nakhon is known among student and general public. Students knew it as a university while the general public knew it as a vocational college. Thirdly the outstanding perception of the institution among the students was in good academic level (mean=3.60). The highest perception score was about the schooling system (mean=3.60). The general public perceives more in details about its admission system (mean=3.52) and had good perception towards the institution’s good image (mean=3.52). Furthermore online media played a significant role in transferring information and creating the image of the institution among the sample group (mean =3.52 from student and 3.35 from general people). Fifth result gender did not play a significant role in perceiving the image of the institution. The last result was that gender played a statistically significant mark by .01 in media exposure among general public. In conclusion there is no distinctive difference between students and general public in having image perception towards Rajamangala University of Technology Phra Nakhon. However there is a statistical significance of .01 in exposure to online media both out of home media and personal media.

This research aims 1) to study for perception of Information Technology and Tool Usage in RMUTP e-learning (Food Service Industry Sophomore Student) 2) to guide for creating good Instruction Medias and learning support in e-learning for learners. From those aims Researcher has collected sample data of Food Service Industry Sophomore Student that using sampling method of certain populations by 85 samples. Using questionnaire types for close ended question and open ended question and analyzing social science data with statistics analysis program. Study for Percentage Mean Standard Deviation and Hypothesis Testing (T-test) by presenting results in Descriptive Statistics Table and collecting data between April-June 2016. The research found that most learners have been female 18-19 years old and learned in senior high school (M.6) Food Service Industry Sophomore Student’s Usage Behavior for e-learning that the overview is as follows : experience of e-learning usage at the high level by 44 persons frequency of e-learning usage (time/week) that have frequency of e-learning at the highest level 3 times per week by 36 persons and reason of e-learning usage at the highest level that being convenience for assignment submission by 30 persons Food Service Industry Sophomore Student’s Perception of Information Technology and Tool Usage in RMUTP e-learning found that presented for 2 sides Information Technology Usage in e-learning by overall perception of learners at the high level and Tool Usage in e-learning by overall perception of learners at the high level

Cosmetics current role a step along the way is. Media that comes with the product. Researchers are interested in education awareness and recognition with advertising media buying decisions cosmetic skin care : a case study of consumers in Bangkok. The purpose of the research was to determine the relationship between population factors that influence the decision to buy cosmetics skin care products. The quantitative research questionnaires were used to collect data. Sample of 385 people living in Bangkok. And a quota sample using a specific classification by age group. By focusing on the awareness and recognition of the media. The results showed that the decision to buy cosmetics skin care. With a focus on advertising. TV Radio media magazines newspapers online media and media at the point of purchase moderate (34.00) analysis test t-test to test the F-test and test different pairs by way of (Scheffe Method) found demographic factors and the cost to buy cosmetics and skin care. Age education occupation and income per month. As a result the decision to buy it. From measurements with statistics Eta found that the perception of the media are related to the cost of purchasing cosmetics skin care at a low level (0.94) and measurements with statistics Eta found recognition. Media are related to the cost of purchasing cosmetics skin care is low (0.11) were also suggested. Entrepreneurs do not have the media hype

The present research was aimed at systematic surveys and analyses of The Perception of Corporate Social Responsibility that affects to attitude about Siam Cement Group image of people in Bangkok. 440 people were statistically analyzed selected using by frequency percentages arithmetic mean standard deviations. As the result of research: (1) The most respondents were female aged between 18–30 year old graduated bachelor degree and were employed by private companies income between 10001 - 30000 baht. (2) The overall perception toward the management to social responsibilities SCG was also at a highest level. People received information through Television and Radio. (3) The overall attitude toward the management to attitude of about SCG image of people were in high agree with. (4) The level of perception toward the corporate social responsibility in Environment Social and Community at .05 level of significance.