This research aimed to investigate media exposure awareness knowledge attitude and behavior towards global warming and to study correlations among those factors that varied Bangkok metropolitan’s media exposure perception knowledge and attitude on global warming. The 1200 Bangkok residents were randomly selected from 12 districts out of 50 districts in Bangkok Municipality including 5 adjacent Provinces of Nakhon Pathom Pathum Thani Nonthaburi Samut Prakan and Samut Sakhon. The study found the following results: The media exposure behavior concerning global warming was in general rated in medium level. People were daily exposed to television yet other media: radio newspaper magazine billboard journal brochure internet and personal media were exposure 3-4 days a week. Most respondents said publicizing on global warming in Thailand was in medium level. Awareness attitude and behavior against global warming were generally in high level. The hypothesis testing showed that different gender career and housing varied the frequency of media exposure on global warming at statistical significance .05. Different gender education background and career varied awareness on global warming at statistical significance .05 Different age education background income and housing varied knowledge on global warming at statistical significance .05. Different gender age education background career income and housing varied attitude towards global warming at statistical .05. Different education background career and housing varied behavior against global warming at statistical significance .05. The exposure to media awareness and attitude of Bangkok metropolitan residents about global warming had positive correlation to behavior at statistical significance .05. However regarding to knowledge of global warming it resulted negative correlation to behavior at statistical .05.

The objectives of this study are to study the usage of the marketing mix factors application for decision making to select wedding consult services at Bangkoknoi district in Bangkok metropolistan to study the decision behavior when selecting wedding consult services as well as comparison of the marketing mix factors in selecting wedding consult services classified as per- individual factor. The result showed that the product factor was highly important as proper-services-as-required was emphasized. The price factor was highly important as clearly displayed-price was emphasized. The place factor was highly important as ease-of-traveling was emphasized. The promotion factor was considered highly important as special-discount from normal rate was emphasized. The result from hypotheses testing showed that the sample group with different age education average income and career tend to use the marketing mix factors in selecting wedding consult services differently with a significant statistical difference of 0.05 while the sample group with different gender tend to use the marketing mix factors in selecting wedding consult services indifferently with a non-significant statistical difference of 0.05.

The purpose of this Independent Study (IS) is to study and compare the satisfaction of the housing mortgage users of the Kasikornbank PCL at Minburi District in Bangkok Metropolitanregarding product price promotion distribution places and personnel categorized to gender age status education level income occupation housing mortgage usage in other financial institutionsand the amount of credit line needed. The result from the study indicated that the service users collectively showed high level of satisfaction. It was found that the sample group showed high level of satisfaction to 2 topics i.e. highest in the product and followed by the personnel. When comparing service of users having different gender age status education level income and occupation collectively and perspectively it showed statistically insignificant differences while users of housing mortgage in other different financial institutions and users who need different amount of credit line collectively it showed statistically significant difference in satisfaction of the housing mortgage users of the Kasikornbank PCL at Minburi District in Bangkok Metropolitan at the level of 0.05.

The purpose of this research is to study the needs of information about Rajamangala University of Technology Phra Nakhon among Bangkok Metropolitan Area. It employs the quantitative research method using a questionnaire survey with the stratified sampling technique to collect 400 samples from the population of Bangkok Metropolitan Area. The statistics used for data analysis include frequency percentage standard deviation (SD) t-test of independence for two sample groups and one-way ANOVA for comparisons of more than two sample groups. The research findings are as follows: 1. Most respondents are female between 18-22 years of age with the average monthly income of 5000-10000 baht. Their highest education level is a bachelors degree and most of them are students. They averagely have a very high level of needs of information about Rajamangala University of Technology Phra Nakhon particularly about the universitys progression change and reputation through its own website as well as other relevent agencies websites at most. The reason for their information exposure is to help them decide about applying for a degree course a training and other activities held by the university. 2. Hypothesis testing results show that respondents with different ages average monthly income levels and occupations siginificantly have different level of needs of information about Rajamangala University of Technology Phra Nakhon

The purposes of this research were to study and compare the characteristics of the school administrators demanded by the teachers under the Bangkok Metropolitan Administration Bangkhuntian in the whole level; and as classified by the gender educational level work experiences. The sample groups contained 340 teachers under the Bangkok Metropolitan Administration Bangkhuntian chosen by a simple random sampling method. Percentage means standard deviation and t-test were applied to the data analysis. The findings were 1) the characteristics of the school administrators demanded by the teachers under the Bangkok Metropolitan Administration Bangkhuntian in the whole level and in each aspect were at a high level especially the aspect of merit was at a highest level. 2) the characteristics of the school administrators demanded by the teachers under the Bangkok Metropolitan Administration Bangkhuntian as classified by the gender educational level and work experiences were not different.