The objective of this study was: to experiment the activity using the (P) SPC2PAS model for Business Administration Undergraduates in Rajamangala university of Technology Phra Nakhon in (1) a comparison of achievement test of post-scores with pre-test scores of the first phase; (2) a comparison of post-test scores with pre-test scores of the second phase; (3) the result of the activity’s self-reflection of knowledge attitude and performance of learners; and (4) learners’ attitude towards an (P) SPC 2 PAS model. The research procedure was comprised of two phases. In Phase 1 there was the adjusted (P) SPC2PAS Model which was applied to use with Business Administration Undergraduates in Business Finance at Rajamangala University of Technology Phra Nakhon. In Phase 2 there was the experimentation of (P) SPC2PAS Model with Business Administration Undergraduates in Business Finance at Rajamangala University of Technology Phra Nakhon. The experimental group was the forty first-year financial undergraduates in the 2nd Semester of Academic Year 2010. The research instruments were: the business finance achievement test the self-reflective learning checklist and the attitude questionnaire analyzed by percentage mean standard deviation and the t-test. The result of the study showed that: (1) the mean scores of the sample group in the first phase of business finance comprehension’s post-test was significantly higher than of the pre-test at the statistical level of 0.05; (2) the mean scores of the sample group in the second phase of business finance comprehension’s post-test was significantly higher than of the pre-test at the statistical level of 0.05; (3) The learners’ spiral-learning development of the all activities’ self-reflection of knowledge attitude and performance of learners was 100 percentage; and (4) learners’ attitude towards using (P) SPC2PAS Model of Business Finance for Business Administration Undergraduates at Rajamangala University of Technology Phra Nakhon in the areas of the activity model teacher’s role instrument and learning evaluation was in mean scores at good to very good level-positive attitude.

The purpose of this research is to survey the attitude of staffs and students in the faculty of liberal arts regarding the conservative tourism case study of RuanMorporn Museum. The sample population is around 228 members of the staffs and students. This research is conducted by a questionnaire. The questionnaire is an evaluation-ratio type with 0.98 confident interval. We then analyze the data. use descriptive statistics and compare the means by using the Independent group t -test at significant .05 From this research we have found that all sampling populations have moderate knowledge about Ruan Morphon Musuem (mean = 3.08). and they have the moderate attitudes about the conservative tourism(mean =3.88 and 4.02). Furthermore the attitude of staffs and students in tourism major is not different from laypersons. In conclusion the best way to manage and develop this museum to be a place of conservative tourism is by public relation management. internal management and local cooperation.

The objectives of this study were to study expenditure behaviors following the Sufficiency Economy Concept of teachers Faculty of Business Administration Rajamangala University of Technology Pha Nakhon in 3 aspects : moderation reasonableness immunization; compare the expenditure behaviors of the teachers by sex monthly incomes debt conditions and years of work experiences. The sample consisted of 92 teachers Faculty of Business Administration Rajamangala Univerity of Technology Pha Nokhon. The instrument used in data collection was a 5-level scale questionnaire with an alpha reliability of 0.95. The descriptive statistics used in data analysis were frequency percentage mean standard deviation. The statistics used in hypothesis tests were t-test One-Way ANOVA and post hoc LDS tests. The result of the study are as follows. 1. The expenditure behaviors following the Sufficiency Economy Concept of teachers Faculty of Business Administratjon Rajamangala University of Technology Pha Nakhon as a whole and individual 3 aspects : moderation reasonableness and immunization were at the high level. 2. The male and female teachers did not have different expenditure behaviors following the Sufficiency Economy Concept as a whole and individual 3 aspects. 3. The teachers having different monthly incomes had significantly different expenditure behaviors following the Sufficiency Economy Concept as a whole the moderation and the reasonableness at .01 level; teachers having > 29519 Baht monthly incomes had higher mean of the expenditure behaviors as a whole the moderation and the reasonableness than those having < 22251 Baht monthly incomes and 22251-29519 Baht monthly incomes. 4. The teachers having different debt conditions had significantly different expenditure behaviors following the Sufficiency Economy Concept as a whole and individual aspects at .01 level; teachers having no debt and teachers having manageable debt had higher means of the expenditure behaviors as a whole and the 3 aspects than those having unmanageable debt. 5. The teachers having different years of work experiences did not have different expenditure behaviors following the Sufficiency Economy Concept as a whole. When considered individual aspects it was found that means of 2 aspects were significantly different at .05 level as follows : teachers having 20-27 years of work experiences and > 27 years of work experiences had significantly higher means in the moderation aspect than teachers having < 20 years of work experiences; and teachers having > 27 years of work experiences had significantly higher mean in the reasonableness than teachers having < 20 years of work experiences.

The objectives of this survey research were to study the information use and information uses problems for Students study of the Faculty of Liberal Arts Rajamangala University of Technology Phra Nakhon. The 230 Samples which were taken simple random sampling by dividing into programs were students that had been studying at Liberal Arts Rajamangala University of Technology Phra Nakhon. The data were collected by questionnaires The Information Use for Education of Faculty of Liberal Arts Rajamangala University of Technology Phra Nakhons Students. The results were analyzed by percentage average value and standard deviation. The results were as follows: 1.Students had middle level in information use for education. For consideration of each aspect students used information for education in every aspect at middle level. The most important aspect were informations up-to-date the next was branch of knowledge form of information and information resources. 2.Students had middle level in information uses problems for education. For consideration of each aspect students had information uses problems in every aspect at middle level. The most important aspect were informations up-to-date the next was branch of knowledge and information resources.

The purposes of the study were 1) to investigate factors influencing the needs and purchasing decisions of Malaysians to buy processed foods 2) to study the relationship between the variable factors affecting Thai entrepreneurs decision making and 3) to examine the goodness of fit of the causal model of the factors affecting the needs and purchasing decisions of Malaysians to buy processed foods with empirical data. The study applied mixed research method. The research samples selected through Simple Random Sampling were Malaysians buying Halal processed food products from Thailand. The research data were collected by questionnaires and analyzed by Confirmatory Factor Analysis (CFA) and Structural Equation Modeling (SEM). The research findings were as follows that 1) the factors affecting the needs and purchasing decisions to buy processed foods of Malaysians consisted of cultural factors perceived marketing mix factors past behavior factors quality confidence factors and factors regarding purchase intention on Thai processed foods. 2) Confirmatory Factor Analysis was administered and the findings revealed that every factor applied was appropriate. Even though the number of the variables decreased structural reliability remained acceptable and could suitably be applied to Thai export businesses. 3) The model explaining the relationship between the factors according to the hypothesis analyzed by Linear Structure Equation Modeling yielded direct influences consistent with the five hypotheses having been proposed. The research result showed that Malaysians were confident in Thai Halal Products Standard Certification with high reliability of 80